Please read on!
Several recent and very encouraging developments are summarized below by David Templer and Frances Grant who are lending their vision and expertise to the strategic marketing project.
I am thrilled with our progress to date and look forward to your comments or questions. - Peggy
We are pleased and excited to be able to give you this report:
1. New promotional material to be piloted
As you know, a key strategic goal has been to produce new promotional material to support referral into the programme, and we are happy to tell you that Frances and Martha Edgemon have now compiled over 600 pages of feedback on this project from Out Of The Box events around the world. We are now incorporating the many thoughtful and creative suggestions they contain into a revised version with the goal of piloting this new material in communities on each continent, starting in September.
2. External marketing to be added
A recurring suggestion from the project groups was to go for expanding the scope of our marketing beyond personal referral. This connects with a vision the Kairos Board has been holding since last year, and thanks in part to the success so far of the Makens Matching Grant campaign, we are happy to report that we have engaged a brand development company to work with us on a broader marketing approach.
Darren Rudkin, who is a leading creative consultant as well as a member of our Board, has agreed to bring together a special project team with the goal of identifying target markets and developing new messaging for external marketing. The challenge is to project the unique offering of our programme and distinguish it from other organisations with whom we will be competing for attention in the wider marketplace.
This team will be road-testing concepts in the next few weeks using some of our existing project groups in the process. Our plan is to present results to the national MTL Leadership Conferences in December 2007 and early 2008.
3. More exciting developments
As our first-ever Coaching Essentials Training approaches in Johannesburg, South Africa, we have also received the news that the Kairos Foundation has been granted local charity status by the UK government for the first time. This is one of a series of key action steps in our Hub Centres project, and another marker on the road to the future transformation of our organisation.
We hope you are as excited as we are about these events. We acknowledge your on-going commitment to the work of our programme and your vision for the future of our organisation, which has held us and sustained our progress for so long.
With love and respect from
DAVID TEMPLER & FRANCES GRANT
Marketing Project Team
Monday, July 30, 2007
Friday, July 20, 2007
Kudos to all Warriors
A couple of years ago, I re-took Way of a Warrior II. I had attended the very first one..18?...years ago. (Where is Sue Oldham when you need her? Sue has all this sort of info stored in her brain.)
Anyway, it was a totally amazing experience, and in fact, it was the very thing I needed in order to say a resounding Yes! to the role of CEO that was offered me just a few weeks following.
I remember standing at the bottom of the ropes course, encouraging the warriors who were making their way above us. We Americans were shouting phrases such as, "You go!" and "We're right with you!" and "You got it going!"
Louise Smith, my dear friend and London Centre manager, was standing next to me and at one point, she laughed and said, "You Americans have so many different sayings for encouragement! We Brits simply, and rather formally, say over and over, "Well done!"
We got a good laugh out of it.
This year's Warrior trainings have completed and I've heard many stories of awe and transformation from those with whom I've spoken. Seventy-one warriors at WOW I and forty-five at WOW II, led expertly and lovingly by senior trainers Sue Oldham, Richard Perry, Briggy Kiddle and Pascale Ascher. Clare Vivian-Neal joined them for her first year as a senior trainer at WOW I, working with the team extensively. Dreena Tischler, as international coordinator for WOW, played a huge part in the creation of this experience. And the teams for both courses added their service and dedication while receiving their own learnings!
Deep work was done. Bonds were forged. Laughter and tears and generosity of spirit poured out.
And speaking of generosity, I was astonished to hear that our warriors, team and trainers gave approximately $80,000 in contributions and related matching funds toward the Makens Family Matching Campaign.
To all of you, for all that was created, I say:
You go!
We're right with you!
You got it going!
and most of all -
Well done.
Peggy
Anyway, it was a totally amazing experience, and in fact, it was the very thing I needed in order to say a resounding Yes! to the role of CEO that was offered me just a few weeks following.
I remember standing at the bottom of the ropes course, encouraging the warriors who were making their way above us. We Americans were shouting phrases such as, "You go!" and "We're right with you!" and "You got it going!"
Louise Smith, my dear friend and London Centre manager, was standing next to me and at one point, she laughed and said, "You Americans have so many different sayings for encouragement! We Brits simply, and rather formally, say over and over, "Well done!"
We got a good laugh out of it.
This year's Warrior trainings have completed and I've heard many stories of awe and transformation from those with whom I've spoken. Seventy-one warriors at WOW I and forty-five at WOW II, led expertly and lovingly by senior trainers Sue Oldham, Richard Perry, Briggy Kiddle and Pascale Ascher. Clare Vivian-Neal joined them for her first year as a senior trainer at WOW I, working with the team extensively. Dreena Tischler, as international coordinator for WOW, played a huge part in the creation of this experience. And the teams for both courses added their service and dedication while receiving their own learnings!
Deep work was done. Bonds were forged. Laughter and tears and generosity of spirit poured out.
And speaking of generosity, I was astonished to hear that our warriors, team and trainers gave approximately $80,000 in contributions and related matching funds toward the Makens Family Matching Campaign.
To all of you, for all that was created, I say:
You go!
We're right with you!
You got it going!
and most of all -
Well done.
Peggy
Saturday, July 14, 2007
Makens Family Matching Campaign Update
The following is a post from Rhonda Schlatter. Rhonda joined the Board a little less than a year ago, attending her first meeting in September 2007. In her inimitable way, she has come on strong with a vision for our organization that I find inspiring.
My thanks to Rhonda and to those of you who are working with her on this initiative. Peggy
Makens Family Matching Campaign Update
Greetings all!
I’d like to update you on the progress of the Makens Family Matching Campaign.
This is an exciting venture, underpinned by the enormous generosity of Bill and Diana Makens, who are matching every contribution dollar for dollar up to $350,000. This campaign will fund our strategic and operational projects from vision to reality.
I am thrilled to tell you that worldwide we have $643,000 in individual pledges and related matching funds -- 54% of our overall goal of $1,200,000! Of the $643,000, we have received $316,000 to date.
Here is a detailed breakdown of pledges and matching. As you can see, we have $89,000 remaining in matching funds, with only $20,000 remaining in the double matching fund.
I want to acknowledge our dedicated project leaders who are spending much time and loving effort in implementing the key strategies to enhance enrollment, retention and leadership development. Specifically, Ann McMaster for leading the coaching program; Pascale Ascher and Sue Oldham for the mentor licensing and new mentor course development; Darren Rudkin for the brand architecture project, and Frances Grant, David Templer and Maggie Spooner for their expertise leading the new MTL marketing materials project; and Gerry Moline for the leadership/hub model design project.
And lastly, a heartfelt thank-you to those of you who are playing your part in bringing these strategies to fruition. Whether through enrolling for the campaign, or making a financial contribution, you are exhibiting leadership in this program. Through your ongoing contributions of time, money and skills, you are already playing a crucial role in helping us step out in a new direction.
To make a donation to the Makens Family Matching Campaign in the U.S., you may donate online at www.moretolife.org/makens or contact Martha Edgemon at 865-588-5400.
In the U.K., please contact our U.K. project leader, Anna Sexton, at annastan@hotmail.com or by calling 44 (0)7941 655 856.
In South Africa, please contact Beth McAlpine at 27 (0)83 345 2538.
In New Zealand, please contact Sharon Roy at 64 (07) 552 4072.
In addition, if you’d like to get involved in enrolling for the campaign, please contact me at +1-713-444-4110.
I am so grateful to be a part of what we are creating, and I am eager to see what lies ahead. But for now, I am thoroughly enjoying the process.
Warm regards,
Rhonda Schlatter
Makens Family Matching Campaign Coordinator
rhondaswarrior@yahoo.com
My thanks to Rhonda and to those of you who are working with her on this initiative. Peggy
Makens Family Matching Campaign Update
Greetings all!
I’d like to update you on the progress of the Makens Family Matching Campaign.
This is an exciting venture, underpinned by the enormous generosity of Bill and Diana Makens, who are matching every contribution dollar for dollar up to $350,000. This campaign will fund our strategic and operational projects from vision to reality.
I am thrilled to tell you that worldwide we have $643,000 in individual pledges and related matching funds -- 54% of our overall goal of $1,200,000! Of the $643,000, we have received $316,000 to date.
Here is a detailed breakdown of pledges and matching. As you can see, we have $89,000 remaining in matching funds, with only $20,000 remaining in the double matching fund.
| Pledge Type | Individual Pledges | Makens Matching | Double Matching | Total |
| One Time | $164,785 | $164,785 | $329,570 | |
| Double Matching | $ 79,543 | $ 79,543 | $ 79,543 | $238,628 |
| Sharon Parish Fund | $ 37,308 | $ 37,308 | ---N/A-- | $ 74,616 |
| Total | $281,636 | $281,636 | $ 79,543 | $642,813 |
| Remaining in Matching | $ 68,364 | $ 20,457 | $ 88,822 | |
| $731,636 |
I want to acknowledge our dedicated project leaders who are spending much time and loving effort in implementing the key strategies to enhance enrollment, retention and leadership development. Specifically, Ann McMaster for leading the coaching program; Pascale Ascher and Sue Oldham for the mentor licensing and new mentor course development; Darren Rudkin for the brand architecture project, and Frances Grant, David Templer and Maggie Spooner for their expertise leading the new MTL marketing materials project; and Gerry Moline for the leadership/hub model design project.
And lastly, a heartfelt thank-you to those of you who are playing your part in bringing these strategies to fruition. Whether through enrolling for the campaign, or making a financial contribution, you are exhibiting leadership in this program. Through your ongoing contributions of time, money and skills, you are already playing a crucial role in helping us step out in a new direction.
To make a donation to the Makens Family Matching Campaign in the U.S., you may donate online at www.moretolife.org/makens or contact Martha Edgemon at 865-588-5400.
In the U.K., please contact our U.K. project leader, Anna Sexton, at annastan@hotmail.com or by calling 44 (0)7941 655 856.
In South Africa, please contact Beth McAlpine at 27 (0)83 345 2538.
In New Zealand, please contact Sharon Roy at 64 (07) 552 4072.
In addition, if you’d like to get involved in enrolling for the campaign, please contact me at +1-713-444-4110.
I am so grateful to be a part of what we are creating, and I am eager to see what lies ahead. But for now, I am thoroughly enjoying the process.
Warm regards,
Rhonda Schlatter
Makens Family Matching Campaign Coordinator
rhondaswarrior@yahoo.com
Re-connecting
I am up early this morning working. Although actually, not working – reveling. Reveling in my life and reveling in you. I receive so many emails from so many of you – reaching out, connecting, asking questions, giving answers, sharing yourselves. Reina Shay Broussard off to the Philippines for two years to teach, Jenny Meadows skillfully handling one more detail, Maggie Spooner and David Templer offering their expertise and partnership, and so many more.
Sometimes I wonder how it is that I am so fortunate to know so many caring people all over the world.
I have windows on both the east and west sides of the sunroom where I work. Just a few minutes ago, the orange / red / purple reflection on my laptop screen was so intense that I turned to look at the most amazing sunrise….calling me – “Come see, Peggy, what Life has in store for you right now.”
And I did. I took in the toys strewn in the yard from last night’s play with Caleb and Cameron. I took in my dog sitting quietly. I took in the birds and their chatter and the day awakening.
Certainly, there is much I want to share about my recent trip to London, our shared work and strategic projects – lots of exciting developments!
But for now, here I am fully present again with you.
Sometimes I wonder how it is that I am so fortunate to know so many caring people all over the world.
I have windows on both the east and west sides of the sunroom where I work. Just a few minutes ago, the orange / red / purple reflection on my laptop screen was so intense that I turned to look at the most amazing sunrise….calling me – “Come see, Peggy, what Life has in store for you right now.”
And I did. I took in the toys strewn in the yard from last night’s play with Caleb and Cameron. I took in my dog sitting quietly. I took in the birds and their chatter and the day awakening.
Certainly, there is much I want to share about my recent trip to London, our shared work and strategic projects – lots of exciting developments!
But for now, here I am fully present again with you.
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